Privacy Policy
Last Updated: August 22, 2025
We know this is the boring legal bit, but it's important. Your privacy is a top priority for us. This policy explains in plain English what personal data we collect from you, why we collect it, and how we keep it safe. We are fully compliant with UK data protection laws, including the GDPR.
Information We Collect
When you use our services, we collect certain types of information. We do this to provide and improve our service, and to meet our legal obligations. The data includes:
- Identity Data: This includes your first name, last name, date of birth, and gender. We need this to verify you are who you say you are, as required when you register.
- Contact Data: Your billing address, email address, and telephone number. This is used for account communication and verification.
- Financial Data: Details of your payment methods (e.g., debit card numbers, but only a tokenised version) and transaction history.
- Technical Data: Your IP address, browser type, device information, and login data. This helps us with fraud prevention and site optimisation.
- Usage Data: Information about how you use our website, which games you play, and which products you browse.
How We Use Your Information
We only use your personal data when the law allows us to. Most commonly, we use your data in the following circumstances:
- To manage your account and provide our gaming services to you.
- To comply with our legal and regulatory duties (e.g., age verification and responsible gaming checks).
- To process your financial transactions.
- To protect our business from fraud and to manage risks.
- Where you have given consent, to send you marketing communications about new promo offers and products.
Data Security
We have put in place serious security measures to prevent your personal data from being accidentally lost, used, or accessed in an unauthorised way. All information you provide to us is stored on secure servers and protected by SSL encryption technology.
Access to your personal data is limited to employees and third parties who have a business need to know. They will only process your personal data on our instructions, and they are subject to a duty of confidentiality.
Your Legal Rights
Under data protection law, you have rights including:
- Your right of access - You have the right to ask us for copies of your personal information.
- Your right to rectification - You have the right to ask us to rectify personal information you think is inaccurate.
- Your right to erasure - You have the right to ask us to erase your personal information in certain circumstances.
If you wish to exercise any of the rights set out above, please contact our support team. You can find our details on the contact us page.